Fane Valley Strengthen Partnership with Allflex UK
30th August 2019

Ashley Musgrave - UK General Manager (centre) pictured with Dessie Ferguson, Product & Procurement Director at Fane Valley Stores and members of Fane Valley - Livestock Identification Team.

Fane Valley Stores has strengthened its trading relationship with Allflex UK, that will result in Fane Valley customers benefiting from significant cost savings when purchasing BVD cattle tag sets, as well as gaining access to a comprehensive tag product range for cattle, sheep and pigs, EID equipment and animal monitoring technologies.

Ashley Musgrave, Allflex UK (Greencroft) General Manager, recently visited the Livestock Identification team at their Fane Valley Headquarters to view the modern tag printing facilities.

Ashley commented: “Allflex are the leading supplier of livestock intelligence products in the world with over half a billion animals being identified with Allflex products worldwide each year.  Animal Identification has evolved over the decades but Allflex’s heritage and market-leading design, service and manufacturing processes make them a global leader in this field. Precision manufacturing is key to the production of every Allflex ear tag, with constant testing, carefully sourced raw materials and a product design that has evolved since 1955.  Allflex invests significantly more than any other manufacturer in the sector, in Research and Development, to create identification products that are designed to specifically meet the needs of its target species from cattle and sheep to domestic pets. Fane Valley like Allflex was started by farmers for farmers and we feel they are best placed in the market to deliver our brand in NI”.

Fane Valley Group - Chief Executive, Trevor Lockhart stated: “Fane Valley Stores have made a significant investment in the provision of Livestock Identification over the past number of years throughout our store network, including a state-of-the-art tag printing facility at our Moira Headquarters and Logistics Centre. This enables us to provide a quick turnaround of orders for all of our customers, while ensuring the highest levels of customer service.”

Trevor continued: “We are delighted to be able to strengthen our trading relationship with Allflex UK, enabling Fane Valley to offer our customers quality products at a competitive price”.

To find out more information on the Allflex range of tags available at Fane Valley Stores and to avail of our Autumn offers phone our hotline 028 9261 0490 or visit to find your local store.